Salesforce App

A single app to enhance your Salesforce CRM with actionable commercial intelligence

The straightforward solution to enriching your Salesforce lead and account records with real-time financial, risk and firmographic data.

Watch each department thrive with insightful and accurate Salesforce records

Drive stronger collaboration and performance across sales, marketing & finance

Boost Sales Results

Improve Marketing ROI

Minimise Bad Debt

Transform Data Hygiene

Business Intelligence plus connects sales leaders and sales teams with enhanced business profiles including the industry a prospect operates in, their business size, turnover, group structure information, credit risk score and much more.

With a clear overview of each business, salespeople can better qualify leads, discover ways to maximise deal potential and make sure that they are only pitching to companies that can afford to pay.

  1. Pre-qualify leads based on their affordability

  2. Improve and speed up account target planning

  3. Refresh lead and account data with the click of a button

By combining your existing lead and account data with Creditsafe's firmographic and financial information, Business Intelligence Plus enhances your ability to segment your domestic and international audiences, better understand your clients’ needs and develop more engaging campaign messaging. 

Creditsafe data fields can also be used within your reporting and analysis, helping to uncover new customer profiles and trends within your database.

  1. Improve audience segmentation with new profile data

  2. Add new data into marketing automation workflows

  3. Build new criteria into your reporting and analytics

Business Intelligence Plus helps to reduce the friction between sales and finance, whilst making sure the best decisions are made to help the business thrive.  

Each account and lead is populated with Creditsafe's highly predictive credit risk scores and credit limits, allowing sales to pre-qualify their opportunities and ensure each client meets the company's credit policy before they are even pitched to. 

  1. Display credit scores for all account & lead records

  2. Recieve daily alerts for changes to risk information

  3. Access a full in-app credit report or PDF download

By matching your records to the Creditsafe database, the app provides a single source of truth for company financial and firmographic information across your Salesforce database. 

Once matched, records are enriched with over 30 commonly formatted data points, including our unique company IDs. By minimizing missing data, improving data accuracy and highlighting duplicate records the app helps remove barriers to automation and digital transformation. 


  1. Easily identify and prevent duplicate reports

  2. Improve the completeness of company records

  3. Automatically refresh enriched data every 14 days

Boost Sales Results
Improve Marketing ROI
Minimise Bad Debt
Transform Data Hygiene

Start Streamlining your Salesforce Instance Today

We are trusted by over 100,000 companies worldwide

Our data empowers businesses of all sizes and industries to reach their full potential

Revolutionize your business by enhancing its biggest asset, data

Integrate real-time company data into your Salesforce CRM to transform productivity and performance

Your sales and marketing teams ought to be focused on what they do best, finding opportunities, qualifying leads and engaging with customers. Worrying about incorrect or missing data, and keeping Salesforce records up-to-date only distracts your teams away from their primary goals and damages performance.

Creditsafe's Business Intelligence Plus App allows staff to stay focused on their core goals by continually enriching your Salesforce lead and account records with rich real-time business information. This saves valuable time and gives your teams the insights they need to discover the best opportunities and help your business to grow with confidence.

  1. Minimize manual data entry to boost accuracy and save time

  2. Enhance and refresh records with real-time data

  3. Receive daily alerts about business changes

  4. Easily identify duplicate records

Business Intelligence App

Keep data refreshed throughout the whole lifecycle

Connect your records to Creditsafe for accurate data at every point of your customer journey


Match your account and lead records to Creditsafe's international database of  430 million business profiles.


Automatically enrich your records with over 30 verified firmographic and financial fields.


Keep records up-to-date with a scheduled data refresh for companies across 17 countries every 14 days.


Monitor positive and negative company changes for your leads and accounts in 44 countries.

Gain a 360° view of your customers, prospects and suppliers

We gather data from over 9,000 sources to deliver rich business profiles to your teams

Business Intelligence Plus connects you with Creditsafe's real-time database of over 365 million business reports in over 160 countries. With this we consistently deliver 99.9% of all requested business reports instantly, providing extensive coverage of your customers, suppliers, and leads across the world.

Enrich your account and lead records with 32 fields including:

  1. Company Turnover

  2. Employee Numbers

  3. Group Structure

  4. Unique Company ID number

  5. Industry

  6. Credit Risk Score

  7. Credit Limit

  8. Invoicing Address

  9. Website

  10. VAT Number

  11. Company Status

  12. Phone Number

+ 20 more enrichment fields

Get started with your free trial of Business Intelligence Plus today

Discover the power of Creditsafe data with a no obligation free trial

Frequently Asked Questions

Which Salesforce editions is Business Intelligence Plus compatible with?

Business Intelligence Plus is available for Salesforce editions with API access. This includes both Enterprise and Unlimited. 

Salesforce Professional does not come with API access as standard, however, this can be purchased as an upgrade through Salesforce.

Where does Creditsafe gather its data from?

Creditsafe data is gathered from more than 9,000 sources and updated over 5 million times per day from official registries, local publications, debt collection agencies, trade payment partners and many other trusted sources. 

To guarantee delivery of only the highest quality of business information, our data undergoes vigorous data processing to ensure its authenticity, uniqueness, and consistent formatting.

Does the app replace the existing data in my Salesforce records?

You have complete control over which fields Creditsafe data is mapped into. It is possible to choose existing fields within your lead and account records, however, these may contain existing data that would be overwritten. To avoid overwriting existing data you can create new fields within your records to enrich with Creditsafe data.

What countries does Creditsafe international data cover?

Creditsafe holds data on companies across more than 160 countries worldwide. You can find further information about our coverage on our International Business Reports page here.