5 Reasons Automation Is Key to Advancing Your Finance Career

3 Mins
27/02/2025

Automation and AI are everywhere you look – and that includes the finance industry.

Whether you like it or not, the age of AI is well and truly upon us. And while people can have mixed opinions on where automation belongs, we prefer to look on the bright side.  Automation and AI are powerful tools that can be complete game changers for businesses looking to make smarter, less risky decisions. 

So, what does that mean for the finance teams that manually perform those tasks? A recent Gallup poll found that 75% of Americans believe that AI will reduce the total number of jobs available. When you consider the fact that our research study AI’s Role in Business Risk found that 29% of finance teams have little to no digital skills and aren’t comfortable with AI, you can see where some of this concern might come from.

But remember what we just said about looking on the bright side? Rather than fearing AI, we think automation could be the key to super-charging your finance career. Let’s talk about how.

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Chapter 1

1. Automation can give you more time to work on big-picture projects

When we used to imagine the innovations of the future, a lot of them took things off our plates. Picture the character of Rosey the Robot from the popular cartoon, The Jetsons – her job was to make things easier. So, why don’t we have the same attitude around automation in our careers?

“Used judiciously, automation, AI and related software can supplement your efforts,” says Thea Dudley, a credit and financial management consultant with over 30 years of experience. “They allow you to focus your attention on other opportunities, like large-scale projects that can advance your career.”

When we asked sales professionals how they spent their days in our research study The Sales vs. Credit Control Battle, the replies were eye-opening. As the study revealed, 58% of the respondents said they spend between one and four hours a day on manual data entry tasks. Just think about that for a second. If automation removed the need for those manual jobs, you could free up to four hours of time in a day to work on larger financial planning and credit management projects.

For example, you might be working side-by-side with the executive team on setting business plans for the next 2-3 years. You could also be asked to take the lead on an intensive project where you’re leading multiple teams from within the company. The more strategic work you do (and are seen to do within your company), the more likely you are to be chosen for additional strategic projects, internal promotions and advisory roles with customers. Plus, you can spend more time doing in-depth credit risk analysis on prospects and customers. With those initial checks out of the way for you, you can protect your business’ cash flow and minimize risks by diving deep into your customers ever time, not just when you’re worried.  

Automation giving free time
Chapter 1

2. Automation can make you more flexible in your job function

How many times have you seen a job posting looking for candidates who are flexible? “Ability to work with changing priorities in a fast-paced environment” ringing any bells? When you use automation to streamline your day-to-day tasks, you’re much less tethered to a specific process. 

Let’s say you’re a finance manager working without automation. Every day, you manually evaluate potential deals that the sales team are looking to get approved. You’re good at your job and dedicated to making sure that your business doesn’t accidentally work with late payers, for example, so you carefully check each business credit report for things like a fluctuating DBT and legal filings. You get the results, but it can take a long time to perform those manual checks. 

Then, your company suddenly decides it needs to also focus on expanding into a new territory. It’s going to mean a lot of new projects for the finance team. But because you’re spending so much time on your current tasks, it means you can’t put yourself forward for some of those new opportunities. Over time, you could find yourself becoming pigeonholed in just one element of your job function, which could limit your future career growth. 

If you were using automation in your day-to-day, things could look very different. With manual tasks taken care of, it’s much easier to collaborate with other teams and work towards new or changing goals. You could continue to make the right call on new deals and contribute to that business expansion project at the same time, juggling more projects and proving to your company that you bring more than just one set of skills to the table.  

Automation makes you more flexible
Chapter 1

3. Automation can help you identify weaknesses in your business

The best employees understand that automation isn’t just a “set it and forget it” solution. When you automate some of your more basic tasks like initial credit decisions, data cleaning, or routing compliance checks, you aren’t just saving time; you’re also giving yourself data. The speed and efficiency of financial automation means that you’re able to make more informed and reliable decisions about the companies you work with, for example. 

Look for patterns: maybe your automated credit decisioning software is alerting you that existing customers you would have previously waved through are riskier than you thought. You’ve worked with these customers for years and wouldn’t have thought there were any problems, or you used what you thought was your best judgement and determined that a company struggling with liquidity would ultimately be okay because they’ve always paid you back in good time previously. 

When things are left up to automation, it can be easier to see them in black and white and make decisions based on cold, hard data: which is often what’s best for your business. Identifying those weak points helps you make the decisions you might need to make to strengthen the company – which makes your contribution to the business much more valuable. 

Identifying business weaknesses
Chapter 1

4. Automation can improve your productivity

Our research has found that 82% of businesses use either a full or partially manual credit decisioning process.  Now consider this: 49% of the respondents in our study believed their credit decision process was rigid and ineffective because it was too reliant on manual processes, or it was taking too long to reach a decision. 

Clearly, the push-back against financial process automation can mean businesses aren’t reaching their full potential. Remember what I said earlier about automation potentially freeing up 1-4 hours of time in a day? Now picture that across an entire team. Productivity has the potential to soar to new heights when automation is being used responsibly. 

You may be thinking about those cases where automation can’t help. Not every credit decision is straightforward, after all. In fact, our research found that 46% of finance managers said between 50-99% of their weekly credit decisions require in-depth analysis. But that doesn’t mean automation isn’t helpful in those cases. When you’re able to take some of the smaller manual jobs off your plate, you can focus more fully on the more complicated decisions. And that means you’re less likely to let problems slip through the cracks, bringing your business less risky decisions, more often.

Chapter 1

5. Automation can help protect your business

Sometimes, it can feel like the finance department are knights defending a castle. There are complicated relationships to manage, potential late payers or risky customers and the ever-present risk of fraud. Put it all together and you might think you’re constantly under attack.  

Fraud is something we talk about a lot on the blog. Unfortunately, it’s not because we just love it so much that we can’t stop talking about it. Instead, it’s because the risk of fraud – and the importance of preventing it – is only increasing for businesses around the world. Our research study Battling Vendor Fraud found that 61% of businesses were “very worried” about being exposed to fraud. Plus, a whopping 96% of respondents said that fraud detection and prevention were “very important” or “important” when it comes to their daily priorities. 

We won’t pretend that AI doesn't have its downsides when it comes to fraud. Recent deep-fake scams, where fraudsters perfectly impersonated voices to defraud companies out of millions, are certainly nothing to sneeze at. But using AI and automation yourself can even out the playing field and help you protect your business from those futuristic scams. AI can spot red flags for fraud – think things like a subtly different tone in an email from a vendor, changes to addresses, or inconsistencies in invoices. For example, Mastercard’s Decision Intelligence technology looks at historical transactions to set a “behavioral baseline,” which it then compares against each new transaction. Keeping your business safe from fraudsters is an excellent way to grow your finance career – everyone wants to be the knight that slays the dragon, right?

Automation protection

Once upon our grandparents’ time, the key to career growth and success was to simply show up and work hard. But in the age of breakneck-speed technology and a world that’s constantly changing, things are a bit more complicated. People are worried about automation’s impact on their career – the fear is that automation gets so advanced that it can do a person’s entire job. But I think that’s the wrong way of looking at things. 

Automation not only makes you more effective at your job, it also shows your company that you understand how to adapt to changing technology. Gartner predicts that, by the end of this year, 70% of organizations will use automation for tasks like workflows and data handling. Automation isn’t going anywhere, so working with it instead of against it is in your best interest. When you use automation to the benefit of your company, you’re demonstrating your ability to reduce risk and focus on outcomes, rather than output. Prioritizing the more strategic elements of your job encourages you to level up, which inevitably comes with advancing in your finance career. “It’s all about employee development,” says Dudley. “Using automation to your benefit gives you more time to do things like work collaboratively with your sales team. It also helps you better connect with your best customers, which can help you grow even more.”

Michelle Regan-Zamora

About the Author

Michelle Regan-Zamora, Prestige Accounts Manager, Creditsafe

With 22 years of experience at Creditsafe in the UK and USA, Michelle is a seasoned professional who thrives in our dynamic environment of evolving data, technology, and solutions. She particularly relishes the opportunity to work closely with customers, as evidenced by the numerous glowing references she has earned throughout her career. Her expertise has been instrumental in helping many companies further their success over the years and Michelle’s mastery and passion make her a trusted voice in the industry.

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