Canada is the only country in our list that came out as having more females represented online than it did offline. The percentage difference was extremely minor, however, it’s positive to see that Canadians will be receiving a relatively accurate depiction of the senior management in their country.
New Zealand had the second highest proportion of women in its Google Images at 31.5%, almost as close as the country’s actual percentage of female management which sits at 40%. The USA followed closely behind at 25%, with the UK and Malta jointly after that at 19.04%.
Despite Colombia having the highest percentage of women in management roles out of the countries analysed, their representation online is nonexistent. Colombian businesses should be proud about such a powerful statistic, especially in today’s empowering climate, however, this is not evident when looking for images of business leaders
The following table reveals the full dataset behind the graphic so you can see the data in its raw form.